Deskimo

WORKPLACE

THE CHALLENGE

Hybridizing the Work-From-Anywhere Ethos in Asia

Deskimo is a Singapore-based startup that works with companies going for a more hybrid workplace model. They partner with coworking spaces like WeWork, The Hive, and others to connect them to companies with employees who might want to “desk up” away from home for a few hours— or the whole day— if they prefer.

It’s an innovative business idea hinged on making the hybrid workplace more flexible and accessible.

CLIENT

Deskimo

LOCATION

Singapore

YEAR

2024

SERVICES

Design Sprints

UI/UX

Development

THE PROCESS

Building the roadmap to an MVP

The magic of team compatibility for idea generation

After sifting through 15 agencies in Southeast Asia, Raphael and Christian decided to go with Abstract to build the Deskimo MVP: an on-demand, multi-touchpoint experience that will make booking a desk easy.

The whole team jumped into a design sprint to validate core use cases and brainstorm possible value-added features.

THE RESULT

Coworking utopia prototyped in 4 days

Precise design solutions for all stages of the user journey

By understanding the different journeys and putting our prototype in front of users, we were able to identify an ideal book-a-desk-from-anywhere experience.

The result was an MVP that eliminated customer friction, setting the stage for a digital product that will do the heavy lifting for Deskimo’s ethos.

Achieving product market fit

Deskimo, the on-demand desk booking app, raises $3M and expands to Jakarta

Singapore-based Deskimo, the on-demand app that lets people find co-working spaces and pay by the minute, announced...

TechCrunch

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